February 2009

20 Advertising and Marketing Strategies For You

February 28, 2009

Photo credit: Will Lion Drawing inspiration from Adriel Hampton’s roundup of his 8 tips for government practitioners, and recalling I haven’t written many Saturday roundup pieces in a while, here are my 20 tips and strategies on advertising and marketing, culled from past articles I’ve written here.

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From Obama to the Earth, Please Vote Again

February 28, 2009

Recognizing a desire for change, the world voted for Barack Obama nearly four months ago and elected him into the office of President of the United States. The world has another vote coming up–one month from today. I refer to Earth Hour, echoed in this 30-second public service announcement: On my blog last year,

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Transforming 100 Blog Posts into 1 Wordle

February 26, 2009

What do the titles of my last 100 blog posts say about you and me? In recent weeks, I’ve written articles and you’ve added insightful comments that spark further articles around the areas of social media, social networking sites, electronic government, new media and new marketing, best practices, blogging, and much more. Through the generosity [...]

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Help Me Rethink Information

February 24, 2009

Before you watch the following anthropological video about the intersection between the written word and digital media, may I ask you to stop what you’re doing and click here to visit my blog archive? My archive is like a library. Scratch that. My archive is a library. But if you don’t visit a public library, [...]

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How Yelp Led Me to Zero Waste Poop

February 23, 2009

The next time you need to do a number two, be sure to stop by the Bronx Zoo, sit on their eco loo, and watch your human poo slide down the toilet OOOH–without water! Foam, not water, helps your waste drop from one of 14 composting toilets into a subterranean organic tank of goo–constructed two [...]

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Striving to Contribute

February 23, 2009

Meet Ari Adler, someone I reached out to on Twitter many moons ago for no reason other than he shared my first name. Ari is the eighth person to contribute to my ongoing series of best practices in social media. I’m honored that Ari Herzog asked me to author a guest post for his blog [...]

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Q&A: How to Promote your Online Business

February 22, 2009

DogQuality.com is an online business that sells diapers, wheelchairs, healing stones, therapeutic beds, fitness toys, and other products aimed at elderly dogs. From the website: Dog Quality is focused on providing products that help senior dogs enjoy life. Our wide variety of products helps senior dogs age gracefully, retain their dignity and continue to find [...]

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Stop Using Search Engines

February 22, 2009

Can you? I don’t need to tell you that the web is progressively beating the library in every battle for information. The search engine has effectively replaced the card catalog, microfilm reader, magazine stand, and bestseller list. Representing those born after 1993, the Google generation is trending the future with 93 percent of college students [...]

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