About Ari Herzog

Ari Herzog teaches digital marketing and is available to speak to you or your organization. He is looking for a full-time position in communications. Connect with him on LinkedIn and Twitter.

How Many LinkedIn Connections Are Too Many? How Few Are Too Few?

How many of my 2,474 LinkedIn connections do I really need? It’s common for me to search the site locating people at certain companies — or people to connect me with those targets — and I find I’m connected to Toms, Dicks, and Harrys and I’m clueless why we’re connected. I then scrounge the person’s [...]

Happy 6th Birthday to My Blog

Today is the sixth birthday of my blog. It’s seen two URLs, multiple names, and many design changes. If you’ve never visited the archive, you can trace my beginning blog posts about apartment life and the environment and discover my first posts about social media. For instance, here’s a piece from May 2007 critiquing a [...]

Reevaluating Why I Tweet

My last tweet was April 30, 2013. I voted. #212 at 1:22pm. #masen #nbpt (@ Brown School) 4sq.com/11V818K — Ari Herzog (@ariherzog) April 30, 2013 I tweeted 624 times last month. Today is May 13 and I haven’t tweeted since. I don’t know when I’ll tweet again. It’s not for lack of trying. Month to [...]

Open Data: Why It’s So Damned Important

President Barack Obama is requiring new government data to be freely available and machine readable. In an executive memorandum released today: [Agencies must] collect or create information in a way that supports downstream information processing and dissemination activities. This includes using machine­ readable and open formats, data standards, and common core and extensible metadata for [...]