I created my @ariherzog account in January 2009. (Though, I technically started a few months earlier before deleting my account and starting fresh.) I’ve seen lots of changes. The core reasons why I tweet remain the same. 1. Share resources. About 60% of my tweets follow the Social Media Club mission, “If you get it, share it.” […]
Every story about social media eventually mentions Dunbar’s number, a theory popularized by psychologist Robin Dunbar about the relationship between the size of your brain and the size of your average social group. He proposed that 150 friends is the average cognitive limit that our brains allow for stable relationships. It is therefore irrelevant how many friends you […]
It was April 13, 2009 when Ashton Kutcher challenged CNN. If I beat CNN to 1 million followers I wll ding dong ditch Ted Turners house while I’m shotting in Atlanta http://bit.ly/BeKEC — ashton kutcher (@aplusk) April 13, 2009 A ding dong ditch is when you ring someone’s doorbell and run away. Ashton had about […]
Two videos were released online this week from the notorious Depp family… Trump Movie Featuring Johnny Depp as Donald Trump and a who’s who list of cameos (including Ron Howard, Henry Winkler, Oswald Patton, and Alfred Molina) portraying characters in a parody of Trump’s 1987 book, “The Art of the Deal.” I wanted to like it. I […]
This Twitter screenshot shows my follower to following ratio during the initial weeks of 2016. Courtesy of third-party analytics, you can see a marked increase in the number I follow and a slight increase in the number following me. The “dip” of followers is intentional as those are forced unfollows, a concept I discovered last year. It’s […]
How do you know if you are following one too many people on Twitter? How do you manage the relationships between the people you follow and the tweets they write? Do you feel guilty that you won’t see everyone’s tweets? What Twitter tools do you use to manage your relationships; and does the tool matter? […]
It’s a misnomer that you need Facebook friends to be productive. You could have zero friends — and still see content in your news feed — because of pages you like and profiles you follow. When you visit me on Facebook, you will see three buttons on the right side of the screen. Click the second button […]
Studies from the Pew Research Center and the New York Times indicate the typical American has 245 Facebook friends and knows 600 people both on and off the social network. In other words, if you’re a typical American, 355 of your peeps don’t use Facebook. I have a lot of friends who prefer the offline […]
