What I Submitted to BlogWorld

Here is the NMX banner.

BlogWorld and the New Media Expo starts up again next January in Las Vegas. I’d heard of the event since its creation in 2007 but I typically learned only at the last minute when it was 1) too late to submit a proposal to speak and 2) too expensive to attend.

Marsha Collier tweeted a link about the NMX call for speakers and I promptly submitted the following which I hope is accepted:

Title:
How a Local Government Blog Can Be More Engaging

Session Description:
President Barack Obama, on his first day in office, signed a memorandum to all federal agencies ordering them to be transparent, participative, and collaborative with their constituents. The past three years have witnessed unprecedented internet actions such as the White House blog. Many states subsequently created and grew their own blogging communities. But local governments are noticeably absent.

Whether due to trickling funds, dried-up resources, or ignorance, municipal websites and their blogs have a long way to go in terms of creation and growth to enable participation to and from the taxpayers and voters they serve.

Session Takeaways:
Attendees will walk away from this session with a better understanding of why local government blogs are necessary, how to create compelling content worthy of social shares and comments, and where to turn for financial resources and online strategies to be more engaging online.

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About Ari Herzog

Ari Herzog teaches digital marketing and is available to speak to you or your organization. He is looking for a full-time position in communications. Connect with him on LinkedIn and Twitter.

Comments

  1. I’ll vote for you; good luck w/ your a request.

  2. I saw a TED talk where the speaker talked about local governments using technology to become more efficient. During the talk she told a story of a woman complaining on the city’s blog about a raccoon stuck in her garbage can. She tried calling for animal control but they where busy. A neighbor saw the post, went over to the garbage can and released the raccoon. He then posted on the blog that the problem had been solved. Pretty cool to involve community with city government saving animal control the cost of driving out and tipping the garbage can.

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