When a company claims its product is *the* best, is it?
Here’s a video that launched last month, specifying Verizon Wireless now offers “the most advanced 4G network in the world.”
From one wireless industry site:
Verizon claims their network is the fastest at 5-12 Mbps, followed by WiMAX at 3-6 Mbps, and HSPA+ at 1-7 Mbps.
No details are given on where these speeds came from, but Sprint currently advertises their 4G WiMAX offers speeds of 3-6 Mbps so that matches up. However, T-Mobile claims their current HSPA+ network has a max speed of 21 Mbps and we have seen real world numbers that were in the double digit range and matched the high-end of what Verizon expects to offer.
And, from another site:
Lowell McAdam, Verizon Wireless’ newly appointed chief operating officer said yesterday at the CTIA mobile industry event in San Francisco, “We have been waiting for years to say that things like M2M machine-to-machine, things like motion video, could be carried over a wireless network. We’re very excited to be on the leading edge of this with the largest launch of a 4G network.”
I don’t understand half this gobbledygook, for they may as well be writing in Greek. What is clear is nobody agrees if Verizon’s product line of being “the best” is really the best or one of the best.
Is there anything wrong with marketing yourself as being “one of the best?”