Once upon a time I loved Twitter. It helped me gain productivity and form relationships. It enabled me to learn new things and share those discoveries with an eager audience of followers.
When celebrities and mass media created accounts that was fine. But about a year ago when every TV show and every movie and every product placement had a Twitter name or hashtag attached, the site started going downhill for me. There was too much noise and too many people for people to follow; and I began shifting back to Facebook and LinkedIn.
Twitter isn’t fun anymore. It’s no longer useful for me. Broadcasting what I’m doing or thinking isn’t inspiring to anyone to reply or retweet; and if there isn’t engagement then I might as well write in a personal diary. I thrive on the interaction but because the site is so noisy with people following hundreds or thousands of people, my single tweet will never be seen. If it’s not seen, I question the relevance of sharing it in the first place.
When a family friend died earlier this month — coinciding with the 4-year anniversary of my account creation — I recognized it was time to step away.
Going to a funeral puts a whole new spin on the point of Twitter. Which is, frankly, no point.
— Ari Herzog (@ariherzog) October 5, 2013
My sabbaticals last about a month.
I’ve done a few of them. It’s time to step away.
I’m not deleting my account but the value is lost on me. Further, when I look at my closest circle of friends, none of them ever created a Twitter account nor have any desire to do so. If my friends don’t care about the site, why should I?