I don’t know how Jonah Lupton does it. He’s following over 799,000 accounts on Twitter. How can he remember the people who matter? How can he filter signals from noise?
The above graph shows who I follow on Twitter and you can see I’m repeating my history. I followed 46 on December 9 and I’m following 48 today. There were many peaks and valleys, such as following 1,115 on December 28; 230 on January 2; and 1,262 on January 6.
There is always a reason for what I do.
Back on December 3, I returned to Twitter after a 6-week hiatus and began increasing people and companies who I thought I should follow.
See that peak of January 6 I mentioned in the last paragraph? That’s the same date I blogged my social networking primer for 2014. In retrospect, I followed too many too fast and got overwhelmed.
I believed that following equaled sociability when it’s easier (for me) to be social with people when I’m not following them. For instance, here is a curated list of people I’ve met offline. I could follow them explicitly, and I used to do that, but the bulk of what they tweet goes in one eye and out the other and I’d rather gain productivity by following the people whose tweets matter to me 100% of the time and not some of the time.
Maybe I’ll follow some of them again. I don’t know. I don’t want to unfollow and forget them which is why I maintain that list and look at it from time to time, replying here and there. I should add that for many of those “offliners” I’m already connecting with them on their blogs or on other media.
My usage also changed on Facebook — where I recently unfollowed all of my friends (except immediate family and close friends) and added them to lists. This is not unfriending. This is unfollowing so all of their wall updates now appear on lists and not selected algorithmic updates on my news feed.
My news feed now only shows those people who call or text me on a regular basis.
Also on Facebook, I unliked dozens of pages from my profile and opted to like them from my Digital Ari page instead. This was a very sensical move for me as I wanted my profile to be less business-centric anyway. Now, I can log on as my page and interact with other pages there.
By throwing out the social media rules and defining my own sense of order, I can do anything I want. It is very satisfying.
I needed to embrace chaos to find order.
I found it.
Will anything change on Twitter and Facebook? What about the other social networking channels? How will my usage change there too? Stay tuned for April’s update…