MyPicture
I'm skilled in legislative advocacy, relationship building, community outreach, social media and content marketing, public speaking, digital strategy, project management, teaching, writing, and raising awareness around grassroots marketing and communications.

Most recently, I directed advocacy for a statewide nonprofit association. Before that, I ran my own digital marketing agency, taught MBA students, and served as an elected city councilor for six years. Earlier, I managed projects in senior-level positions in state and local government; and before that, I was a newspaper reporter and corporate webmaster.
✔ 9 years of senior-level project management and community relations experience in state and local government, including six years as an elected city councilman; with a focus on launching and managing projects in economic development, civic technology, broadband, and renewable energy

✔ 6 years as the founder of a digital marketing agency, producing new media content and promoting integrated marketing communications campaigns as a consultant, community manager, and corporate trainer to raise digital awareness and achieve positive ROI for the public and private sectors

Public Administration

Project Management

Relationship Building

Digital Marketing

Public Speaking

Community Outreach

Writing and Editing

Digital Strategy

Media Relations

2015

Director of Advocacy

Massachusetts Staffing Association

  • Communicated the organization’s staffing advocacy agenda to government and business leaders.
  • Curated content for social media accounts, increasing Twitter followers by 300%, LinkedIn page followers by 97%, and Facebook likes by 69%.
  • Designed and distributed membership and event collateral for print and web.
2010 - 2015

Elected City Councilor

City of Newburyport

  • Elected to three consecutive 2-year terms representing 17,800 residents. Chaired standing committees on neighborhoods and city services and on public utilities. Sat on the budget and finance committee.
  • Sponsored legislation promoting energy efficiency and fiscal savings.
  • Stimulated community conversations through blogging, social media, and email newsletter, resulting in constituent Q&A and a knowledgeable electorate understanding city functions and operations.
2014 - 2015

Information & Communications Specialist

Town of Hamilton

  • Created and managed social media channels on Facebook and Twitter, assisting the town manager and boosting resident and media awareness, resulting in improved public affairs to and from Town Hall.
2009 - 2015

Principal & Management Consultant

Digital AH

  • Managed online communities and wrote blog posts for B2B, B2C, nonprofit, and government clients, resulting in an emotional connection to brands, increase of fans, and boosted thought leadership.
  • Taught digital marketing to 500+ MBA students, small business and government managers, and adult learners; created syllabi in the subject for the first time at 4 colleges; and explained the benefits of social and mobile networking tools, crowdsourcing, and related topics.

Founder, North Shore Media Makers, 2012 – present

Gubernatorial Appointee, Local Government Advisory Commission, 2014

2nd Vice President, Massachusetts Municipal Councilors Association, 2014

Board of Directors, Massachusetts Municipal Association, 2014

Global Board of Directors, Social Media Club, 2012 – 2014

President, Social Media Club Boston, 2012

Master in Public Administration

Suffolk University, 2007

B.S. in Sociology

Worcester State College, 1999